Strategically alliance in technological development and innovation Evaluation of performance of cocreation between companies and its supply chain

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Farias Filho JR, Barreto L, Correa AA, Cunha AA, Gramacho JM, Monteiro LO. 2012. Strategically alliance in technological development and innovation Evaluation of performance of cocreation between companies and its supply chain. XVI Congreso de Ingeniería de Organización , pag. 507-514. Vigo.

Resumen

The Brazilian oil and gas market presents a perspective of growth in the next decades. Considering this scenario, the increasing number of participants in this supply chain is foreseen to supply the demand of goods and services, especially in the technological development area. The article intends to evaluate the collaborative development capacity and respective measurements of performance on these partnerships established between customer and suppliers, through qualitative research with a sample of Brazilian oil and gas market representatives.

Congreso

(cio2012)XVI Congreso de Ingeniería de Organización

Area

EN-06. Innovation Management, Technological and Organizational Innovation

Palabras Clave

  • Partnerships
  • Performance
  • Co-Creation
  • Investments